Sales forecast: Method System Management

Author: Menczel
Publisher:
Publish Date: 2004-11-01
Features: "Sales Forecasting" combines sales forecasting methods, systems, and management with corporate operations, blending management art with scientific methods. It introduces systematic and solid theoretical foundations for sales and planning personnel, providing a continuing education resource for experienced sales forecasting managers. The book presents analytical techniques and applications of sales forecasting, emphasizing the integration of forecasting technology and management. This enables managers and those involved in sales forecasting to clearly understand the needs of various business departments for sales forecasting, thereby making more accurate and timely sales forecasts.