Author: Zhuang Jialin
Publisher:
Publish Date: 2004-10-01
Features: This book has the following characteristics:
Practicality of topic selection, closely aligning with the daily management tasks of managers, providing answers that are both standardized, modernized, practical, and operational.
Systematic content, covering all aspects of managers' work, making it a comprehensive encyclopedia for managerial tasks.
Standardized expression, with a consistent writing style, facilitating learning, reference, and use.
Humanized layout, interactive learning and practice.
For some enterprises, having good investors often means lacking available funds, while others may have ample surplus funds but struggle to find good investment projects. In both cases, invisible losses are often incurred by the enterprises. Therefore, this book addresses both corporate investment and financing management, providing readers with practical operations and skills in modern corporate investment and financing management.
The investment section includes topics such as corporate investment decisions, return and risk analysis, direct operational investment, stock investment, bond investment, equity capital investment, and venture capital investment. The financing section covers financing decisions, commercial bank loan financing, stock financing, bond financing, trade credit financing, BOT financing, leveraging venture capital, and other financing methods.
The entire book incorporates the author's years of practical experience, closely reflecting the actual operations of enterprises, with content suitable for various levels of readers. Its unique presentation style makes it a valuable reference and guide for corporate investment and financing management.
How to Conduct Investment and Financing Management (Volumes 1 and 2)
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