Social Research Methods Tutorial

Author: Yuan Fang
Publisher:
Publish Date: 2004-01-07
Features: This book provides a systematic and comprehensive introduction to the methods and theories of social research. The entire book revolves around the principles, logical strategies, and scientific procedures of social research, elaborating on the collection, organization, analysis, interpretation, and evaluation of data from three levels: methodology, research methods, and specific research techniques. It covers both qualitative and quantitative research, detailing various methods, techniques, and their applications. The book emphasizes the effective integration of theory and practice, incorporating recent developments in foreign research and citing numerous successful case studies from both domestic and international research. It is a prescribed textbook for higher education institutions, a required course for sociology majors, and can also serve as a reference for students in related disciplines, as well as for sociologists engaged in teaching, research, and practical social investigations.