Advanced English Course for Southwest Tourism

Author: Zhou Yi
Publisher:
Publish Date: 2004-08-01
Features: This book maintains a high level of professional theoretical standards, extensive knowledge, and an international perspective while introducing new concepts, information, and case studies in Chinese and Western tourism research. The professional theoretical knowledge covered in the book far exceeds the introductory stage of the discipline, and the English used is the original text. As this is an advanced English textbook for tourism, general English language difficulties and grammar issues along with their exercises are not within the scope of this textbook. While introducing the latest developments, theories, and information in Chinese and Western tourism research, as well as practical case studies in the tourism industry of southwestern China, the book also emphasizes the depth and standardization of professional English language. The primary target audience for this book is undergraduate and graduate students in tourism majors at universities. It can also be used as a reference for educators in tourism majors and middle-to-high-level management personnel in the tourism industry.