Platform: The Inevitable Choice for Cultivating Future Competitiveness: The Inevitable Choice for Cultivating Future Competitiveness

Author: He Hongchao
Publisher:
Publish Date: 2005-01-01
Features: This book first proposes the theoretical model of "platform economy" in the field of economics and first introduces "platform economy" into the realm of management. By conducting an in-depth analysis of the causes and consequences of representative Chinese economic cases, and thereby outlining the future development trends of the situation, the book aims to find a theory that is most suitable for the sustainable development of Chinese enterprises. As Professor Marco Iansiti of the Harvard Business School in the United States has said, "Future competition is no longer a contest between individual companies but an antagonism between business ecosystems." In China, the increasing frequency of corporate restructuring and the growing signs of industrial chain extension in recent years indicate that lone "lone warriors" are no longer valued, and "combined fleets" are becoming the mainstream of the market. Applying the "trend development law" of "platform economy," we can conclude that within the next 5-10 years, those who are not good at managing "platform" enterprises, organizations, or even individuals will inevitably face severe development challenges.