Sure, here is the translation of the provided content: ``` Wangdao ```

Author: Choi In-ho
Publisher:
Publish Date: 2004-10-01
Features: The Way – A long historical novel hailed as the "Korean version of the Legend of the Red-Cap Merchant." It is another grand classic by renowned author Choi In-ho, following his previous work The Way of Business. Since its release in 2003, it has quickly become a bestseller in Korea and across Asia, surpassing one million copies sold and consistently ranking at the top of bestseller lists. Choi In-ho was also awarded the annual "Modern Literature Award" for this book. The novel depicts the magnificent yet tragic life of Jang Bogo, the "King of Maritime Trade" in the ancient Korean kingdom of Silla, a legendary merchant. With a rustic yet seasoned writing style, the author vividly recreates the life of this wealthy figure, born into an ordinary islander family, who rose to prominence in the Dangun Kingdom, only to later return as an ambassador to Joseon. The story portrays the bloodshed and vicissitudes he experienced in both the business and political arenas. Although the book heavily emphasizes the methods of merchants in politics and the art of cunning strategies, like The Way of Business, it is imbued with the essence of history and culture, as well as the spirit of religion and philosophy throughout. Reading it leaves one amazed at the shared cultural and spiritual roots between China and Korea.

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