Event Management

Author: De Frank
Publisher:
Publish Date: 2004-09-01
Features: With the increasing number of conferences and exhibitions, more and more people are involved in planning and managing them. This book is a specialized guide that introduces the entire organization and management of conferences and exhibitions, offering comprehensive and specific advice and guidance. The author elaborates on his understanding and insights into conference and exhibition management from a comprehensive and unique perspective. The content avoids tedious theoretical teachings and starts from practical operations, detailing the practical management knowledge, operational skills, and key considerations for conferences and exhibitions. This book is suitable for conference and exhibition planners, as well as students in tourism and exhibition-related fields.