Enterprise informatization and modern e-commerce

Author: Jin Jiangjun
Publisher:
Publish Date: 2004-09-01
Features: This book is written for a broad readership engaged in or about to engage in the field of enterprise informatization and e-commerce, enabling them to promptly, comprehensively, and systematically acquire up-to-date knowledge in these areas. It incorporates insights from experts and scholars in the field of enterprise informatization and e-commerce, distills the essence of the knowledge system, and features concise content, a clear structure, and case studies. This book is helpful for readers, especially undergraduates and graduates in e-commerce, business management, management science and engineering, information management, and information engineering, to change their traditional understanding of e-commerce and gain a comprehensive, systematic, and correct understanding of "modern e-commerce" based on "enterprise informatization" in a relatively short period of time.