Business Model Innovation - The Revolving "Magic Cube" of Enterprise Operations (Business Model Innovation Series): The Revolving "Magic Cube" of Enterprise Operations

Author: Weng Junyi
Publisher:
Publish Date: 2004-08-01
Features: This book defines the business model as an image in three-dimensional space, making the business model prototype a "magic cube" for enterprise operations, and transforming business model innovation from a vague term into actionable conceptual design. The book provides a brand-new thinking method for business model creativity and decision-making. Numerous case studies in the book can help business managers master the analysis methods of business models and delve into the means and techniques for uncovering the value of business models. This book is suitable for business managers with rich management experience or consultants with comprehensive management knowledge, as well as serving as teaching materials and reference books for EMBA and MBA-related courses.