Anime design

Author: Chen Changzhu
Publisher:
Publish Date: 2004-08-01
Features: With the gradual deepening of China's reform and opening-up and the rapid development of the economy, the demand for design has been continuously growing. Art and design academies have sprouted up like mushrooms after rain across the country. How design education adapts to social development, how to establish a sound design teaching system, how to highlight the unique characteristics of its educational programs, how to improve discipline construction, and how to enhance teaching quality have become key concerns. Textbooks are the key to these priorities. This is a series of books aimed at design education in art academies. The contributors are all core and backbone teachers in design education at art academies, who not only possess rich teaching experience and a rigorous academic attitude but, more importantly, have a strong sense of mission and responsibility. Before writing, Chongqing University of Technology organized multiple discussions to reach a consensus and form the following characteristics of this series:
Based on the development trends of art and design education in the 21st century, employment trends, and curriculum design, the overall structure of this series of textbooks has been determined. Building on currently mature reference materials and textbooks, we have leveraged strengths while addressing weaknesses, focusing on the essential knowledge and skills required for undergraduate education in each course. At the same time, considering the characteristics of art education, we have provided teachers with space to teach according to their practical experience and theoretical inclinations. As textbooks for art and design majors, we have paid attention to the transition from fine arts to design, highlighting the unique features of art and design. We have also focused on the teacher-student relationship, reflecting both teaching characteristics and learning factors. We have avoided excessive use of examples, using only those that visually illustrate and demonstrate knowledge and skills.
Design should be part of the national innovation system, and it will play a new and more important role in the development of various industries. With economic globalization, our design must create new knowledge domains and skills to adapt to increasingly fierce competition. As an art education discipline, which is part of the humanities, design education needs to continuously evaluate its teaching objectives and adjust its development direction. The writing of textbooks should explore the modernity of art and design, reflect its contemporary characteristics, and explore its future trends. This textbook has made explorations to varying degrees in these areas.
We know that the continuous "improvement" of textbooks is an eternal topic. Currently, there are few textbooks for animation majors in China, especially those with strong targeting and applicability. Therefore, we have written the textbook Animation Design, hoping to contribute a small part to promoting the development of animation art in China. The book is divided into ten chapters, covering everything from an overview of animation design to systematically explaining its various aspects, such as writing animation scripts, the basic elements of animation design, visual language, animation design, motion principles, animation techniques, human movement principles, animal movement principles, and the movement principles of natural phenomena. The content introduced in this book is the systematic professional theoretical knowledge that students in animation art must possess. The knowledge points listed in the book have the following characteristics:
First, strong targeting. The content is tailored to China's national conditions and the professional needs of students, making it highly specialized. Second, strong practicality. Although it is theoretical, it is actionable, and the theories in the book can guide artistic practice. Third, clarity of language. Considering the difficulties of beginners, we have explained complex concepts in an easy-to-understand manner. Fourth, a strong sense of the times. Through the teaching of this textbook, students in animation art will gain a preliminary understanding of the systematic professional theoretical knowledge of animation design, and through internships and assignments, they will acquire relevant skills.
Although this book is specifically written for students in art and design at colleges and universities, it can also serve as a reference for art teachers in secondary schools (including vocational schools) and for animation enthusiasts with high school or higher education levels.