Management Communication: Principles and Practice (English Edition·2nd Edition): Principles and Practice (English Edition)

Author: Hartsell
Publisher:
Publish Date: 2004-08-01
Features: This textbook places students in the position of decision-makers and communicators in real business and management contexts. The book features: (1) Comprehensive content, including electronic communication, corporate ethics, audience analysis, cross-cultural communication, etc.; (2) Updated cases to provide students with practical training opportunities; (3) Chapter objectives presented upfront to help students grasp the importance of goals. This book is suitable for upper-level undergraduate students and MBA students, as well as business and management professionals for reference. All managers must communicate effectively to succeed, and Hartsell and McJannet's co-authored Management Communication: Principles and Practices is your ideal choice, as it covers far more than just core skills like effective speaking and collaboration.