Lateral thinking

Author: Edward de Bono
Publisher:
Publish Date: 2002-02-01
Features: Creative thinking management tool, highly readable and engaging, easily generates new ideas using lateral thinking to break free from rigid thinking patterns and habits. This book demystifies innovative thinking, making it a practical skill. John Sculley, Chairman, President, and CEO of Apple Computer Inc., once said, "I know Dr. de Bono well and am a great admirer of his work. We live in the information economy, and we must rely on our creativity to survive." Popular and effective thinking management skills. Based on the theory of parallel thinking, the Six Thinking Hats method avoids disputes, improves efficiency, and provides a visual means for people to easily handle complex thinking, applicable at different levels and in various industries and jobs. Creative thinking management tool, highly readable and engaging. Using lateral thinking, it allows for the easy generation of new ideas, breaking free from inherent thinking patterns and habits. This book demystifies innovation, making it a practical skill.