Chinese and Foreign Rational Slogans: Classics and Reviews

Author: Bai Guang
Publisher:
Publish Date: 2004-10-01
Features: This book is the third volume of "Three Volumes of Advertising Slogans: Sensibility, Intuition, and Rationality." The 3,107 advertising slogan expressions compiled by us are the crystallization of experience and wisdom from advertising professionals and business managers in China and abroad. We have merely classified and added brief comments based on our research. If you carefully and diligently understand these classic advertising slogans, you will surely become an excellent advertising slogan creator or a capable modern business manager.