Author: Shen Haopeng
Publisher:
Publish Date: 2002-08-01
Features: Our efforts are reflected in guiding people to understand what good design is and what constitutes pollution-free visual works, fostering a hopeful future for design in society. For current students or those about to graduate, the key lies in shaping beautiful graphics. Computers are merely tools and means—they cannot create beautiful graphics for you, nor can they generate concepts or beautiful visuals. Due to our inherent shortcomings, we are constantly learning and experimenting with original creations. As a result, many people stray off course, becoming overly engrossed in self-indulgent, self-satisfying creations, completely forgetting the existence of clients. Unrestrained design may naturally produce some outstanding works and even win internationally coveted awards, but such designs play a negligible role in the real social environment. Therefore, they cannot provide a strong example for societal aesthetics, merely serving as a partial testament to the strength of one's design abilities. If such works can be used for clients and convince them to accept them, then they can be introduced to society—this is what constitutes a truly meaningful work. The greatness of Bauhaus also lies in this.
Design·Life. Shen Haopeng
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