E-commerce Introduction (Second Edition) (Second Edition)

Author: Fang Meiqi
Publisher:
Publish Date: 2002-01-01
Features: This book is the second edition of "Introduction to E-commerce," consisting of 7 chapters. Chapter 1 describes the overall model structure of e-commerce. Chapter 2 focuses on introducing 8 types of information technologies used in e-commerce. In the second edition, XML technology, currently the most popular in the world, and its applications in e-commerce have been particularly added, along with an emphasis on the security issues of e-commerce. Chapter 3 discusses, from a micro perspective, the impact of e-commerce development on business operations, management, and information system construction. Chapter 4 examines, from a macro perspective, the changes in traditional transaction intermediaries (such as transportation and financial institutions) and emerging market environments (such as networks) under the influence of e-commerce. Chapter 5 primarily covers the informatization of traditional industries and e-commerce projects centered around industry informatization. Chapter 6 discusses the emerging e-government, which refers to government activities conducted with the help of electronic information technology. Chapter 7 addresses the social issues triggered by e-commerce and how China can establish a secure and robust social environment. The appendix sequentially introduces e-commerce and e-government solutions from major companies, as well as the overall plan for the capital's e-commerce project. Finally, it introduces SIM_EC, an e-commerce teaching simulation environment independently developed and implemented by the Economic Science Laboratory of Renmin University of China. This book is well-structured, with up-to-date content, and can serve as a textbook for information management and information systems majors, as well as a reference for undergraduate and graduate students in related fields. It is also suitable for managers and technical personnel engaged in practical work.

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