Social capital wins

Author: Karl E. Wickstrom
Publisher:
Publish Date: 2002-01-01
Features: In this empowering book, an expert on social network problems guides you through the entire process of assessing, building, and leveraging social capital. Among the author's numerous practical tips, you will discover:
Why social capital is so important today;
The strengths and weaknesses of your social network;
The types of social networks that can generate the best returns;
30 mature methods for building an entrepreneurial social network;
How to ethically leverage social capital and harness the power of "reciprocity";
How to transform social capital into your organization's core competency and breathe vitality into your company;
How to thrive in a networked society.
The Winner's Guide to Social Capital is your go-to success guide, showing you how to achieve success by building and leveraging social capital. You'll learn why sufficient social capital can lead to higher salaries, faster promotions, better jobs, breakthrough ideas, new business opportunities, and profitable companies. Sufficient social capital can even bring you better luck. Additionally, you'll understand why a well-developed social network is vital for your physical health, emotional well-being, meaningful life, and even longevity.