Professional Marketing

Author: Nido Qubein
Publisher:
Publish Date: 2004-06-01
Features: No matter how high your natural talent, marketing is an art that you must master, and it is an art that requires learning and training to be acquired. You need to learn and apply what you have learned in practice; only in this way can you achieve the prosperous life you desire through marketing. Use a shotgun to hunt birds, and use a rifle to hunt bears. The marketing method established by Dr. Nido Qubein is like a shotgun and rifle combined. When dealing with the broad field of sales, it covers everything like a shotgun; when targeting specific sales goals, it is precise and powerful like a rifle. The book has clear viewpoints, concise language, and can both inspire your sales desire and teach you to market more professionally.