Build a Gold Standard Salesperson

Author: Harding
Publisher:
Publish Date: 2004-04-01
Features: This book lists all the steps needed to transform professionals into successful, truly business-climbing golden businesspeople! It tells you how to:
Find potential clients through various strategies, including cold calling, publishing articles, giving speeches, and other methods;
Build a strong network of relationships through existing customers and new acquaintances;
Master various sales techniques, including listening, value-based selling, and anecdotal selling.
"Building Golden Businesspeople" is based on interviews with over 100 professional company leaders, including many current famous golden businesspeople, and shows you how to transform your professionals into a successful sales team.