Photoshop CS Advertising Design Master

Author: Li Jiuhong
Publisher:
Publish Date: 2004-07-01
Features: This book is an advanced practical tutorial for Adobe Photoshop CS software, integrating Photoshop CS with advertising art and deeply expanding the design space of advertising art. The entire book introduces the ideas, theories, constituent elements, design principles, and usage techniques of Photoshop CS, fully embodying the teaching philosophy of combining theory with practice. Through multiple classic examples, it guides readers on how to apply advertising art theory for advertising art creation and utilize Photoshop CS operational techniques. This book is specifically written for Photoshop designers with intermediate to advanced levels and can serve as a learning guide for design professionals in graphic advertising design, industrial design, corporate image planning, product packaging and modeling, interior and exterior building decoration, printing and plate making, as well as web graphic production. It is also the preferred teaching material for employment training.