Thoughtful Toys: A Handbook for Business Innovation

Author: Michalko (USA)
Publisher:
Publish Date: 2003-08-01
Features: This book will make your efforts more structured—its detailed elaboration of over 30 techniques and hundreds of tips can train anyone into an outstanding innovator. These comprehensive and highly effective creative tools have been tested and proven in some companies in the United States. This book will guide you on how to generate ideas for new businesses, new products, new markets, and new sales techniques. Many of the practical techniques it introduces can be used by individuals, in meetings, or during collective free discussions. This book will make your efforts more structured—its detailed elaboration of over 30 techniques and hundreds of tips can train anyone into an outstanding innovator. These comprehensive and highly effective creative tools have been tested and proven in some companies in the United States. This book will guide you on how to generate ideas for new businesses, new products, new markets, and new sales techniques. It introduces many practical techniques that can be used by individuals, in meetings, or during collective free discussions.