Big Eight Clash in China's Direct Selling

Author: Wang Wanjun
Publisher:
Publish Date: 2004-06-01
Features: A masterpiece presented by a seasoned direct selling expert and a renowned financial journalist. Seven years of in-depth coverage, interviews across five locations, a business management classic, and a teaching manual for direct selling professionals. The authors, Wang Wanjun and Xi Luoxi, journalists from authoritative Chinese media, visited numerous influential direct selling companies both domestically and internationally. The executives of these companies not only the rules of the international direct selling market but also have a deep understanding of the Chinese market, with many having experienced the entire development process of China's direct selling industry. Faced with the imminent opening of the Chinese market, these companies not only see the opportunities brought by the opening but also dare to confront the risks. They can express opinions and engage in discussions on direct selling legislation and industry development from the perspective of the public, thereby providing valuable experiences and suggestions for the development of direct selling in China. Mr. Wang has four years of experience in managing direct selling affairs and three years as a professional financial journalist for authoritative media. Over seven years, he has deeply studied and explored the development of China's direct selling industry, and his research on direct selling is thorough. Together with his friends, he utilized the valuable firsthand materials obtained through close interviews, skillfully blending the passion of a manager with the calmness of a media professional, and the charm of the written word, to write the book 《Eight Giants Debate Chinese Direct Selling》, which possesses the value of military strategy, documentary significance, and literary appeal, allowing a broader audience to gain a deeper understanding of direct selling. A masterpiece presented by a seasoned direct selling expert and a renowned financial journalist. Seven years of in-depth coverage, interviews across five locations, a business management classic, and a teaching manual for direct selling professionals. The authors, Wang Wanjun and Xi Luoxi, journalists from authoritative Chinese media, visited numerous influential direct selling companies both domestically and internationally. The executives of these companies not only the rules of the international direct selling market but also have a deep understanding of the Chinese market, with many having experienced the entire development process of China's direct selling industry. Faced with the imminent opening of the Chinese market, these companies not only see the opportunities brought by the opening but also dare to confront the risks. They can express opinions and engage in discussions on direct selling legislation and industry development from the perspective of the public, thereby providing valuable experiences and suggestions for the development of direct selling in China. Mr. Wang has four years of experience in managing direct selling affairs and three years as a professional financial journalist for authoritative media. Over seven years, he has deeply studied and explored the development of China's direct selling industry, and his research on direct selling is thorough. Together with his friends, he utilized the valuable firsthand materials obtained through close interviews, skillfully blending the passion of a manager with the calmness of a media professional, and the charm of the written word, to write the book 《Eight Giants Debate Chinese Direct Selling》, which possesses the value of military strategy, documentary significance, and literary appeal, allowing a broader audience to gain a deeper understanding of direct selling.