Breakthrough

Author: Bono
Publisher:
Publish Date: 2004-06-01
Features: The quality of thinking determines the quality of the future. You can analyze the past, but you cannot design the future. What matters is not judging "what is," but thinking "what could be." Ensuring the correctness of every step actually limits creativity. Analyzing information can only help us select an idea from stored standard perspectives, not help us discover a new idea. The essence of traditional thinking methods lies in eliminating false, chaotic, and erroneous assumptions, rather than proposing better ideas and methods. "Possibility" may be the most important word in the field of thinking. It is the power of "possibility" that has brought Western science and technology such tremendous progress. All of humanity should deepen its understanding of the relationship between certainty and possibility. We conduct our thoughts within the inner world of perception, looking forward to the future or looking back to the past. Value design determines everything. Innovation is a chaotic topic. Many difficulties arise directly from the concepts of "creativity" and "creativity." The simplest meaning of the word "innovation" is to produce something that has never existed before. Moreover, innovation also means unprecedented value. Now, it is easy to understand why the business world and industry are so in need of innovation. Everyone faces various breakthrough bottlenecks: creating new products, new services, solving problems, reorganizing processes, and maintaining a strategic advantage, among others. However, innovation requires special skills. "Breakthrough" tells people how to become more creative and use their existing knowledge and experience to generate new ideas—the skill of horizontal thinking in management.