Author: Allen
Publisher:
Publish Date: 2004-01-01
Features: Master MBA core courses without taking two years off and spending $40,000. The world's best-selling guide includes all core courses from top business schools. Fully MBA covers the most popular business management courses today. Enhance your management skills and place yourself on the fast track to success. This book contains the highest-level content representing finance, marketing, entrepreneurship, e-commerce, and other business school courses. These are precisely the drivers for your career. The content of this book mainly consists of management knowledge, management skills, and essential checklists, which are highly beneficial for anyone aspiring to reach the top of the corporate ladder and engage in leadership and management. The book is divided into six parts. Part one explores the power of information technology and the e-commerce revolution, and how to leverage them to your advantage. The second part analyzes the differences between managing and leading a business, discussing the new emerging trends in leadership methods. The third part introduces the fundamentals of accounting, followed by a brief overview of stocks and securities. The fourth part focuses on new sales methods and promotional techniques. The fifth part delves into several issues covered in the previous four parts, including product manufacturing, distribution, and after-sales service, as well as the impact of new technologies on various aspects of businesses. It then explores the key aspects of risk management, reveals the secrets to successful negotiations, and reviews the interesting themes and economic from each section. The sixth part provides a concise summary of the chapters, with clear and engaging content, along with some practical tips. The best management ideas and tools that the best business schools can offer are all included in this book. This book will significantly change the way you handle your daily tasks—allowing you and your colleagues to achieve greater success in your careers.
Complete MBA
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