Author: Zhang Jianhua
Publisher:
Publish Date: 2004-06-01
Features:
This is a book that has already attracted widespread attention in the industry even before its publication.
This is a book that explores how to board the prosperity express in China and achieve the dream of wealth.
This is a book that discusses the philosophy of business success in the Chinese commercial environment.
This is a management book about Chinese enterprises, written by Chinese enterprise practitioners and using Chinese enterprises as case studies.
This book is a focused exploration of the survival strategies of Chinese enterprises, based on specific practices of Chinese enterprises, long-term tracking, and research.
The author of this book works for a renowned multinational company in China and is specifically engaged in corporate strategy research.
In this book, the author conducts an in-depth and meticulous study on the fundamental issue of "survival," which is crucial to the fate of enterprises (and even the fate of our nation), and proposes a series of unique concepts and solutions such as "pan-family system," "mission worship," "corporate leaders," and "tolerance for failure." These ideas are truly applicable to the survival and development needs of Chinese enterprises and hold practical guiding significance for the development direction of Chinese enterprises.
Survival
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