Author: Wang Huoyao
Publisher:
Publish Date: 2002-04-01
Features: This book is currently the first comprehensive analysis and introduction to the general education of MBA programs in China and abroad, written by an author who is both a professor of MBA and a successful practitioner of MBA. The book systematically elaborates on the development process of MBA programs at home and abroad, reviews the author's MBA journey, argues the necessity of implementing general MBA education, and predicts the positive impact of the emerging MBA wave in China on the future. Additionally, the book devotes extensive space to the issues of MBA education that concern society, including how to choose to study MBA, the comparison of Chinese and foreign MBA programs, the investment and return of MBA studies, the secrets of successfully applying to business schools, career guidance for MBA graduates, and building an MBA network. Furthermore, it includes introductions to dozens of leading domestic and international business schools and the most authoritative MBA rankings in the world. It can be said that this book can serve as both a popular reading and a reference book for MBA, as well as an invaluable guide for those studying MBA, making it highly valuable for reference.
MBA Generalist Pathway: A Comparative Analysis Guide for Chinese and Foreign MBAs
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