Harvard MBA Practicalities - Building Professional Managers

Author: Qin Zhihua
Publisher:
Publish Date: 2002-05-01
Features: After China's entry into the WTO, enterprises faced a brand-new environment and unprecedented challenges. Among various strategies to address these challenges, the most urgent task is to provide MBA education for corporate managers and executives. Outstanding talent stems from excellent education. MBA programs are renowned as the cradle for "business and management elites" and "management masters." Their curriculum is extensive and comprehensive, with the essence lying in: cultivating a drive for success and creativity; shaping a forward-thinking mindset full of individuality and ambition; forging extraordinary abilities, courage, and qualities; creating ideals and perseverance that coexist with wealth, power, and honor. However, for the vast majority of Chinese corporate managers, only a small number can pursue advanced MBA studies in classrooms at prestigious universities like Tsinghua, Peking, or Renmin. For most managers, the need is for self-study MBA courses amidst their busy work schedules. To meet this demand, we organized the compilation of "Harvard MBA in Practice—Building Professional Managers." The book's authors include professors with long-term experience in MBA teaching, current MBA students referred to as "top talents," and most importantly, experienced managers who received early MBA education. This is precisely why the book not only inherits the essence of MBA curricula from renowned American business schools but also integrates successful management philosophies from Japanese and Chinese enterprises. As a result, the content is concise, focused, well-organized, and retains the distinctive case study approach characteristic of MBA education, making the book a comprehensive and integrated reading material for professional managers, blending knowledge, practicality, and readability.