Practical Art of Eloquence

Author: Zhou Binlin
Publisher:
Publish Date: 2002-09-01
Features: ＜＜Practical Art of Eloquence＞＞ is based on improving students' overall quality and comprehensive professional abilities, especially cultivating their innovative and practical skills. Based on a thorough summary of the teaching practice of this course, it systematically and concisely elaborates on the characteristics and basic principles of oral art, as well as the art of social criticism, speech criticism, debate language art, job interview criticism, negotiation art, sales language art, and the shaping of a beautiful oral subject image. The unique design of learning objectives, chapter summaries, basic exercises, and concept applications in the textbook highlights the main focus of higher vocational and technical education, reflecting the dual innovation of content and form in the textbook. It is an ideal textbook for higher vocational and technical colleges and an ideal reading material for corporate management personnel.