Author: Guo Xin
Publisher:
Publish Date: 2002-04-01
Features: This book fully embodies the concepts of systematic, procedural, graphical, and simplified approaches; focuses on introducing specific and practical marketing strategies and operational techniques; employs graphical presentations, key introductions, operational procedures, and case analyses as organizational techniques; emphasizes readability, using an engaging writing style and concise language to enable readers to read easily.
Customer Service and Management
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