Essential Management of World-Famous Hotel Groups

Author: Gu Huimin
Publisher:
Publish Date: 2001-01-01
Features: This book is divided into two parts. The first part consists of three chapters, focusing on interpreting the development process of hotel groupization in China and abroad from a historical perspective. It attempts to reveal the inevitable trend of this historical trajectory in theory and elaborates on the approaches and issues that Chinese hotel industry should pay attention to when carrying out group operations. The second part is the case study section, which selects 18 renowned hotel groups with international influence and relevance to China. The editor primarily scans their development history and current status, and introduces their management characteristics and keys to success from various perspectives, aiming to provide a more comprehensive and in-depth understanding of these groups. The appendix lists the new ranking table of global hotel groups in 1999.