Distribution management of chain enterprises

Author: Zhang Haiyan
Publisher:
Publish Date: 2009-08-01
Features: In recent years, chain operations have been rapidly promoted and developed as a new business model in the retail industry in China, being listed alongside logistics distribution and e-commerce as one of the three key focuses for advancing China's circulation modernization. Chain operations are inseparable from distribution, and distribution is the key factor in achieving economies of scale for chain operations. This book takes the perspective of distribution management in chain enterprises to elaborate in detail on the content involved in chain enterprise distribution management, including: the impact of distribution on chain operations, the selection of distribution models, the planning of distribution centers, the operation organization of distribution centers, inventory control, warehouse management, distribution information systems, and distribution quality management. The book's comprehensive, specific, and highly operational nature is a prominent feature, offering strong guidance for understanding and improving the distribution management of chain enterprises. It can serve as a textbook for universities, colleges, and vocational colleges, as well as a training manual for personnel in chain enterprises and distribution companies.

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