Effective marketing

Author: Peter Drucker
Publisher:
Publish Date: 2002-01-01
Features: According to expert advice and the hands-on experience of entrepreneurs, what you should learn is how to implement marketing for small businesses. Starting from conducting basic market research to effectively pricing products and services, this book will provide you with all the best implementation methods. Additionally, it offers comprehensive information on developing high-profit sales channels, designing appropriate product images, and using advertising techniques to boost sales. Furthermore, the book includes numerous charts, case studies, surveys, and checklists to guide you correctly on the path of marketing.