Integrate management

Author: Zhang Jiuyuan
Publisher:
Publish Date: 2004-04-01
Features: This book aims to clarify: Under the conditions of a market economy, how enterprises should make comprehensive efforts in terms of business philosophy, business theory, business concepts, business strategies, and other aspects to eliminate the various serious misconceptions about business in society. It advocates for a new understanding that aligns with the objective laws of a planned economy to carry out comprehensive business integration, enhance the market competitiveness of enterprises, and integrate the whole to achieve an effect greater than the sum of its parts. Of course, to truly succeed in running a business is not simply achieved by the methods provided in this book alone. It also requires supplementary methods. In this complex systematic engineering of business operations, it is essential to focus on business, technology, and management simultaneously, integrate the entire enterprise in alignment with government reforms, and advance both material and spiritual civilization. Above all, it must be remembered that everything must start from market competition and the actual conditions of the enterprise to fully embark on the path to business success. This series consists of four independent but interconnected works titled "Integrated Business," "Virtual Business," "Unique Business," and "Sustainable Business." The reason for prefixing the series with the word "Great Way" is because the author believes that the theory of business is a study that explains the "great matters" of enterprises, rather than listing every minor detail. Moreover, this series elaborates on business operations from the perspective of Chinese philosophy, hence the term "Great Way Business." The book includes both theoretical discussions and case analyses, aiming to provide readers with valuable insights. It is hoped that it will offer inspiration to entrepreneurs, business managers, government officials, and theoretical workers, while also benefiting postgraduate and doctoral students. The intention is to serve as a stepping stone to stimulate further exploration and ideas.