Management

Author: Sun Yongzheng
Publisher:
Publish Date: 2003-08-01
Features: This book is a result of the construction of the core curriculum group in Economics and Management at Soochow University. It comprehensively introduces the fundamental theories and methods of management, including the formation and development of management, basic management principles, various functions of management, management innovation, and management ethics. It particularly provides a more thorough introduction to management thoughts from various schools and eras, especially the management ideas of the modern Western world. The book is not only comprehensive in content but also includes summaries, typical cases, and review questions at the end of each chapter. It is an ideal textbook for colleges and universities, as well as a training manual for various enterprises.