Author: Robert L. Goldsmith, Edited by Shi Xiaojun, Translated by Shi Xiaojun and others
Publisher:
Publish Date: November 1, 1999
Features: How to understand customer needs? How to better serve customers? The purpose of sales is to make a profit, and only by being customer-centric can success be achieved. This book is part of the Pali Marketing Think Tank, revealing the secrets of Xerox's sales training and providing a series of case studies.
Customer-centric sales
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