Competitive Market Strategy Analysis and Optimal Strategy Selection

Author: Yu Shiwéi
Publisher:
Publish Date: 2004-01-01
Features: This book focuses on the two fundamental aspects of competitive strategy analysis and the selection of the best strategy, providing in-depth yet accessible explanations. It incorporates heuristic interactive questions and highly operational tool forms to enable learners to master the methods and techniques for selecting the best competitive strategy in the shortest time, quickly becoming an excellent market decision-maker. In the various stages of participating in market competition in front of enterprises, how to select the best strategy in the fierce and ever-changing market competition has become the key to enterprises' competitive success. This book focuses on the two fundamental aspects of competitive strategy analysis and the selection of the best strategy, providing in-depth yet accessible explanations, and incorporates heuristic interactive questions and highly operational tool forms to enable learners to master the methods and techniques for selecting the best competitive strategy in the shortest time, quickly becoming an excellent market decision-maker.