Economics Principles (Lower Half)

Author: N. Gregory Mankiw (USA)
Publisher:
Publish Date: 2003-08-01
Features: The greatest feature of this textbook is its "student-oriented" approach. As the author himself points out, he wanted to write an economics textbook that students would enjoy reading. Compared to other similar textbooks, this book emphasizes more on the application of economic principles and policy analysis rather than formal economic models. For this purpose, the author provides cases in most chapters to illustrate how economic principles can be applied to the analysis of real-world economic problems. Additionally, the author includes numerous "news summaries" in the book to help readers understand what economics is in everyday life. This book is translated from the newest edition of "Principles of Economics" by the economics master N. Gregory Mankiw—the 3rd edition, which devotes more space to application and policy and less to formal economic theory. This book provides an in-depth and accessible analysis of economists' worldview from perspectives such as supply and demand, firm behavior and consumer choice theory, long-term economic growth and short-term economic fluctuations, and macroeconomic policy. The language is refined, and the ideas are profound, and it is believed to be beneficial to readers' learning and work. This book is suitable for undergraduate and graduate students in economics and management, as well as MBA students, and can also serve as an economics introduction for managers.