Mobile E-commerce: ERP SCM CRM Integration

Author: Jiang Duojin
Publisher:
Publish Date: 2004-01-01
Features: This book first introduces the background knowledge of mobile e-commerce and related basic mobile communication technologies, then provides a preliminary introduction to ERP, SCM, and CRM. Next, it elaborates on the design processes of various e-commerce models and their ERP, SCM, and CRM solutions through dozens of specific cases in various life domains such as clothing, food, shelter, and transportation. Finally, it discusses common security issues in e-commerce and their preventive measures. The book is well-structured, comprehensive in content, and rich in data and information, making it highly valuable as a reference. It is suitable for e-commerce developers, designers, and managers.