Management

Author: Zhou Zengduo
Publisher:
Publish Date: 2002-09-01
Features: This book fully considers the fundamental management knowledge literacy that economic and management talents in the 21st century should possess. It not only absorbs the latest achievements in the forefront of global management today but also reflects the scientificity, ideological nature, advancement, and stability of the textbook. The book employs a combination of theory and practice, drawing on the essence of management thoughts and theories accumulated by humans from all over the world throughout history in social and economic activities, and systematically studies the basic principles and fundamental functions of management. The book summarizes management principles into the benefit principle, human-centered principle, system principle, and ethical principle, and takes these as the main thread to establish a new management system in management, including information, decision-making and planning, organization, leadership, control, and innovation.