Introduction to E-commerce

Author: Shen Hui
Publisher:
Publish Date: 2003-07-01
Features: This book is a teaching resource for excellent vocational education from abroad, published through a combination of original printing and translation. The book is printed in full color. It introduces the basic knowledge and components of e-commerce in clear language and with detailed case studies. The main content includes: e-commerce basics, project selection for e-commerce, market analysis for e-commerce, e-commerce applications, payment systems, security issues, customer service, and more. The book is accompanied by a wealth of teaching resources, which can be accessed online or used directly. It is suitable for use in higher vocational schools, higher colleges, adult colleges, as well as undergraduate universities, secondary vocational and technical colleges, continuing education colleges, and private colleges for computer and related majors.