Break through conventional thinking

Author: Teresa M. Ambler et al.
Publisher:
Publish Date: 2001-10-01
Features: Creativity and innovation are key to competitiveness, and many organizations find motivation difficult to grasp and uncontrollable. It has been proven that strategies for cultivating and managing creativity exist. Harvard Business Review has published articles on how to organize for innovation, and this book offers cutting-edge ideas for integrating creativity into corporate strategic vision.