Hotel Financial Management

Author: Zheng Hong
Publisher:
Publish Date: 2003-06-01
Features: The arrival of the 21st century has ushered in a new era for China's hotel industry. Facing increasingly fierce competition and the imminent entry into the WTO, the Chinese hotel industry is confronted with both opportunities and challenges. Without a doubt, after experiencing a period of high profits and entering a stage of micro-profit, the hotel industry must strengthen its financial management, effectively improve its economic benefits, and maximize its corporate value. This will undoubtedly be a crucial issue for the hotel industry in the new century. This book takes hotels under the modern enterprise system as the main subject, covering systematic theories and methods of financial management, incorporating the latest research findings from both domestic and international sources, linking them to the specific realities of China's hotel industry, and catering to the knowledge structure and professional requirements of students in higher vocational and technical education. It guides readers on how to raise funds, manage funds, choose and seize investment opportunities, and teaches the art of "generating wealth while avoiding risks." By studying this book, you can lay a solid foundation in financial management theory, develop innovative concepts in financial management, broaden your perspective on financial management, showcase your financial management skills, and cultivate your professional background in financial management.