Investment Project Planning Strategy and Practice

Author: Li Xiaoguang
Publisher:
Publish Date: 2004-06-01
Features: Planning is essential for everything, and planning is even more crucial for high-risk endeavors. Strategy surpasses planning because it nurtures the birth of the project. This book is a comprehensive monograph that systematically introduces the planning of investment projects from strategy to methodology. The planning of investment projects is the prerequisite for the generation and decision-making of investment projects, while the strategic planning of these projects serves as the guiding ideology for determining the direction of project and product planning. Therefore, to effectively plan investment projects, one must master certain strategic thinking methods and specific planning techniques. This book integrates management decision science with planning methods and systematically presents the concepts of investment project planning, the procedures of preliminary project work, the principles of project planning, the strategic foundation and guiding ideology of project planning, as well as key content such as strategic conceptualization, market analysis during the project planning stage, mathematical statistics and commercial quantitative analysis, the formulation of investment project planning proposals, and the feasibility analysis and evaluation of investment projects. The book also includes numerous representative planning cases for reference and inspiration across various fields.
Since the planning of investment projects involves a wide range of content, this book adopts relatively accessible language and is organized into chapters based on different topics to facilitate systematic or selective reading. Therefore, this book is not suitable for personnel in planning management departments, corporate leaders, bank credit officers, professional investment consultants, students in related fields, and individual investors for reference and inspiration. However, it is also suitable for researchers and developers when making selections for reference and inspiration.