Building Enterprise Competitiveness in the Information Age: Enterprise Informatization Strategy and Its Applications: Enterprise Informatization Strategy and Its Applications

Author: Liu Wei
Publisher:
Publish Date: 2004-05-01
Features: This book aims to analyze and study the development and evolution of industrialization-to-informatization development strategies in developed countries from the perspectives of corporate strategy and core capabilities, and systematically discusses the motivations and driving forces behind the development of corporate strategy. Based on this, it analyzes the new business and social environments faced by enterprises in the information age, elaborates on the motivations and driving forces behind enterprise informatization, and reveals the essence of enterprise informatization—i.e., the integration of information resources and their integration with information resource owners—thereby aligning resources with changing environments, especially the market and customers, to meet the owners' expectations. The main content of this book includes the strategic logic of corporate strategy development in the information age and the corresponding business models, operational models, organizational models, and management models. By analyzing the evolution of competitive methods, the book proposes the strategic logic of enterprise informatization and examines traditional economic corporate strategies, thereby elaborating on the different approaches and characteristics of corporate strategy development in the information age and exploring business models, operational models, organizational models, and management models that align with enterprise informatization strategies. The key enabling tools for enterprise informatization and enterprise IT systems are another major focus of this book. The book will detail how these key enabling tools and enterprise IT systems support the formation of corporate strategic models, the transformation of corporate operational systems, the adjustment of industrial and product structures, and the innovation of business management. This book is primarily intended for senior and middle-level corporate management personnel and information system implementers, and can also serve as a textbook and teaching reference for undergraduate and graduate students in management and information-related fields.