MBA Self-Study Guide (Volume 1, 2, and 3)

Author: Zhuang Tao et al.
Publisher:
Publishing Time: Not available
Features: Business strategy is the overall planning for the medium- and long-term development of a company, a product of the market economy's development to a certain stage. In fierce market competition, every company has its own business strategy, and every company engages in its business operations under the guidance of its business strategy. Business strategy is a concentrated reflection of a company's business philosophy, a scientific regulation of its business scope, and also the foundation for all strategic planning.