Ultimate Competitiveness: Principles and Cases of Cultural Strategy Implementation: Principles and Cases of Cultural Strategy Implementation

Author: Cao Shichao
Publisher:
Publish Date: 2004-04-01
Features: American culture is unmatched in global business operations; German culture dominates precision manufacturing; Indian culture has risen to lead the IT industry; Japanese culture excels in cost reduction; Jewish culture is exceptionally skilled in innovation and invention; French culture leads fashion trends; Switzerland and Sweden dominate luxury production; Chinese culture will take the lead in the era of the heart. All of this is due to culture. How does culture become ultimate competitiveness, and how can it be made the ultimate competitiveness of a nation, country, region, or company? This book explains it all. The purpose of this book is to make the principles of cultural strategy implementation clear, concise, powerful, and easy to operate.