Author: Solon
Publisher:
Publish Date: 2004-06-01
Features: This book has high practical value and strong operability, providing guidance for business decision-makers and opening a good window for them to learn from successful hotel management experiences. As people's quality of life improves, they not only pursue material needs but also place greater emphasis on spiritual enjoyment. Among these, tourism has become the preferred choice for pursuing spiritual satisfaction. Travelers often gaze at star-rated hotels and hotels, yet they disdain and complain about small, poorly equipped, unhygienic, and unsafe inns. Thus, there is a strong demand for hotels that are both safe, hygienic, and affordable. This clearly indicates that the hotel market has great potential.
This book addresses the above issues by combining China's actual conditions with successful foreign management concepts, referencing extensive materials, and systematically elaborates on fourteen chapters covering modern hotel organizational architecture, target market operations for modern hotels, marketing strategies for modern hotels, financial management for modern hotels, room management and service skills for modern hotels, luggage storage for modern hotels, kitchen production for modern hotels, restaurant management and service skills for modern hotels, hygiene management techniques for modern hotels, procurement, acceptance, storage, and distribution for modern hotels, equipment usage, maintenance, and repair for modern hotels, practical aesthetics for modern hotels, security management measures for modern hotels, and etiquette services for modern hotels.
Hotel industry management and operation
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