Practical experience leads to effective results

Author: Jiang Yunfei
Publisher:
Publish Date: 2004-03-01
Features: 16 hot marketing topics of the current era, 22 hands-on practical cases, and the challenges you want to solve are all included here. These are some of the most encountered, most troublesome, and urgently needed-to-be-solved marketing problems faced by enterprises. In search of solutions, consultants and companies had close contact and collaboration, leading to many real stories. These are unfiltered marketing cases without prescribed templates, whether they are brilliant or dull, successful or failed, they all happened in some place in China.