Professional Women's Global Etiquette

Author: Axtell
Publisher:
Publish Date: 2004-03-01
Features: The authoritative guide to international business etiquette, bringing confidence, elegance, and ease to new professional women. Do you hope to be at ease and composed in complex international business environments? Do you want your international business partners to be impressed by your intelligence, knowledge, and proper responses? Do you wish to dress appropriately, showcase your unique taste, and stand out in different settings? Do you want to handle various environments and challenges with confidence and skill? Based on extensive research, the experienced author concisely summarizes the fundamental principles for successful professional women engaging in international business activities. Through vivid examples and stories, these principles are presented in an engaging way, along with many creative solutions and strategies. In the 1960s and 1970s, and even into the 1980s, male managers repeatedly protested: "Women cannot be sent abroad for business activities. It's too dangerous, and they won’t be accepted by the international business community." However, over time, we have come to realize that this view was nothing but a lie, an artificial myth. And this myth is rapidly melting away. Today, women in international business still represent a small proportion compared to men, but what excites us is that more and more women are gradually occupying higher positions in business management. They travel the world and bring back outstanding achievements for their countries. In this book, you will read about the success stories of these women and learn how they broke through societal barriers to enter fields traditionally dominated by men. Additionally, you will gain many insights and tips on how to become a successful international businesswoman.
About the Author: Roger E. Axtell, the author of this book, has over 30 years of experience in international business and is the author of the best-selling book "Do's and Taboos Around the World." Tammy Breckinridge and Margaret Cocoan are the founders of a strategic consulting firm for multinational companies and a cross-cultural business training and consulting company.