Corporate Culture Studies: The Ultimate Guide to Winning in Modern Business Management: The Ultimate Guide to Winning in Modern Business Management

Author: Liu Junxin
Publisher:
Publish Date: 2004-01-01
Features: This book provides a theoretical framework for corporate culture "germination—formation—exploration—development—practice." It includes: elaboration on major theories, characteristics of corporate culture in Japan and the United States, exploration and practice of Chinese corporate culture, case studies of renowned corporate cultures at home and abroad, the true principles of exceptional entrepreneurs' management, and domestic corporate culture practices.