Strategy: Above the Peak: Above the Peak

Author: Cornelis de Kluyver
Publisher:
Publish Date: 2003-12-01
Features: This is a concise, practical, and easy-to-understand strategic guide, primarily written for managers who are about to take on higher positions and manage more responsibilities. The book emphasizes strategic thinking and extensively cites real cases and historical examples. These features make it a must-read for strategic managers. The first chapter defines what strategy is and its impact on a company's efficiency. Subsequent chapters cover external strategic environments, analysis of a company's physical assets, the formulation of competitive strategies, different industrial environments, and how to implement and control a selected strategy. This book is the only one that addresses "What is strategy" and "Why implement strategy," and it is the only one focused on exploring effective actions in management strategy. This book enables managers to determine which strategic approaches and models are temporary or must be sustained, contributing to the success and long-term development of the enterprise. The book focuses on exploring effective actions in management strategy, covering highly practical content and methods in corporate strategy execution: changes and uncertainties in the external strategic environment, balancing internal resources to enhance competitive advantages, the formation of business unit strategies, the variability of corporate strategy, the formulation of global strategies, and the execution and control of strategy. This book enables managers to determine which specific strategic approaches are suitable for implementation in their companies, allowing them to tailor productive strategies to a competitive environment. There are now numerous books on strategy on the market, and many new books include the word "strategy" in their titles. This book is the only one that addresses "What is strategy" and "Why implement strategy," and it is the only one focused on exploring effective actions in management strategy. This book enables managers to determine which strategic approaches and models are temporary or must be sustained, contributing to the success and long-term development of the enterprise. This book enables managers to determine which specific strategic approaches are suitable for implementation in their companies, allowing them to remain focused on their goals even at specific times and in specific locations.